Fendi is an Italian luxury fashion house that designs ready-to-wear, leather goods, shoes, fragrances, eyewear, timepieces, fur, and accessories. Established in Italy in 1925 Fendi is most known for it’s fur and fine leather goods especially their handbag deemed the “Baguette”.
In recent years Fendi has wanted to gain greater press for their runway shows so in 2014 they famously added drones to their runway shows and in 2015 they created a clear plexiglass runway.